Learning that fits your work — and improves it.
500+ videos. 100 programs. Built for real FMCG challenges — not generic business content. Log in, pick your course, and start learning in the next five minutes.
Learning that fits your work — and improves it.
500+ videos. 100 programs. Built for real FMCG challenges — not generic business content. Log in, pick your course, and start learning in the next five minutes.
The problem
Most commercial learning is generic, difficult to access, and disconnected from real day-to-day work.
What we do
FMCG-specific programs — structured by role, built with tools, and designed to be applied the same day you complete them.
What changes
Teams that keep getting better — not because they attended a course, but because learning is built into how they work every day.
“Not just content — tool-led learning built from real FMCG experience, designed to be applied every day.”
The difference between OliiR and a generic learning platform is simple — every course was built by someone who actually did the work. In real markets. With real brands. Across the Middle East, Africa, and South Asia.
Designed by ex-professionals from
- Who it's for
For every level of the commercial team
Individual learners, full teams, or entire organisations — the platform works for all of them, with flexible access to match.
-
Sales & Trade Marketing Professionals
At every level — from field sales to senior Trade Marketing managers — looking to build structured commercial capability at their own pace. -
Organisations Enabling Continuous Learning
Companies that want their teams developing consistently — without the cost and disruption of pulling people off the job for classroom training. -
Individuals Building Commercial Careers
Professionals who want to get better at what they do — with certifications that are practical, role-based, and recognised by the industry.
Empowering FMCG teams globally
Covering Sales, Trade, Business & Soft Skills
- What's on the platform
Four pillars.
100 programs.
Every program is built around a specific commercial role and a specific set of skills — not broad topic areas that mean everything and nothing.
Trade Marketing
Manage categories, channels, and customers. From planning to promotions — turn brand goals into real retail results.
- Trade Marketing Fundamentals
- Strategic Promotions
- Category & Channel Planning
Sales & Key Account Management
Strengthen frontline and account skills. Negotiate, influence, and close with commercial discipline — consistently.
- Sales Fundamentals
- Key Account Management
- Negotiation Skills
Marketing Effectiveness
Turn strategy into growth. Connect product, pricing, and insights to measurable outcomes that go beyond brand awareness.
- Brand Strategy
- Consumer Insights
- ROI & Measurement
Business & Management
Think big. Lead smart. Build the strategy, planning, and leadership capability that moves teams and businesses forward.
- Commercial Leadership
- Strategic Planning
- Soft Skills
- Flagship Program
World's First Mini MBA in Trade Marketing
From a 4-hour focused module to a full 25-day Mini MBA — the most comprehensive Trade Marketing qualification available. Built from decades of practitioner experience across 32 markets.
25–30
Modules in the full Mini MBA program
4hrs
Minimum — focused single-topic modules available
4
Core commercial disciplines covered end-to-end
1st
In the world — no equivalent Trade Marketing MBA exists
- Covers Category · Channel · Customer · Shopper
- Promotions, ROI, Execution & KPIs
- Practical tools and frameworks included
- Full program certification on completion
- Application-focused — not academic
25–30
Modules in the full Mini MBA program
4hrs
Minimum — focused single-topic modules available
4
Core commercial disciplines covered end-to-end
1st
In the world — no equivalent Trade Marketing MBA exists
- Why OliiR — not LinkedIn Learning
Built for FMCG. Not built for everyone.
Generic platforms have thousands of courses about everything. We have 100 programs about one thing — commercial capability in FMCG.
Tool-led, not content-led
Every course comes with real tools — frameworks, scorecards, templates. You do not just watch and forget. You leave with something you can use today.
Built from real FMCG experience
Every course was built by someone who worked in the industry — P&G, BAT, Bayer, Durex, Rothmans, 3M. Not adapted from a business school textbook.
Application over theory
The goal of every module is one thing — can you do it better tomorrow? Learning is structured around real decisions, real markets, and real scenarios.
Designed for teams, not just individuals
Corporate licensing means whole teams learn the same way, using the same tools, building the same commercial language. That consistency is what creates capability.
Certification that means something
Industry-relevant and application-focused. A certificate earned here reflects real commercial competency — not just time spent watching videos.
- Access options
Flexible access for individuals and teams
Whether you are one person building your career or a company enabling a whole commercial team — there is a model that fits.
Per Course
Individual access
single program
- Access one course or program at a time
- Certificate on completion
- All tools and frameworks included
- Save and resume anytime
Program Bundle
Best value
multiple programs
- Access a full pillar or learning path
- Includes the Mini MBA pathway
- Certification per program completed
- Progress tracking across all courses
Corporate Licence
Teams
organisations · multi-market
- Full platform access for your whole team
- Admin dashboard and progress tracking
- Consistent learning across markets
- Customised to your commercial priorities
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